What Can You Do for Your Customer?
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What Can You Do for Your Customer?
--What is a Full Life Cycle Use Case?
--How Do You Do a Full Life Cycle Use Case?
--Developing a Concept for a Product
--The Quickest Way to Validate Your Idea
--What is a Value Proposition?
--Developing a Quantified Value Proposition
--With One Data Point, You only Have a Starting Point
--How to Find the Next 10 Customers
--Many Different Examples of a Core
--Focus on What You Do Best, Don't Focus on the Competition
--“Entrepreneurship isn't a Game of Checkers"
比尔•奥莱(Bill Aulet)是麻省理工学院Martin Trust创业中心执行主任,同时也是麻省理工学院斯隆管理学院的一位高级讲师。他还是一位有着25年成功商业经验的连续创业者,曾为他的企业成功募集超过1亿美金的资金,而这些公司也创造出总计超过数亿美金的市场价值。另外,他也是麻省理工学院旗下两间公司的总裁以及首席执行官(Cambridge Decision Dynamics和SensAble Technologies)。