Tourism Policy and Planning

This course will be presented by world-renowned experts in tourism planning. Welcome to our course.

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Tourism Policy and Planning课程简介:前往报名学习

Tourism Policy and Planning课程简介:

This course will be presented by world-renowned experts in tourism planning. Welcome to our course.

前往报名学习

Tourism Policy and Planning课程目录:

Week 1 Policies and Plans for the Tourism Sector

--1.1 Tourism Planning and Policy

--1.2 Planning Principles

--1.3 Strategic Planning at Different Levels

Week 2 Overview of Tourism Planning

--2.1 Planning in the Context of Tourism Development

--2.2 History of Tourism Planning Globally and Domestically

--2.3 Tourism Planning Processes and Practices

--2.4 Changing Trends in Tourism Planning

Week 3 Tourism Formulation And Implementation

--3.1 Tourism Destination Area Planning

--3.2 Sustainable Tourism Product Development

--3.3 Developing Tourism Events & Experiences

--3.4 Assessing and Evaluating Destination Plans

--3.5 The Hot Topics of Tourism Planning Technology

Week 4 Tourism Impacts and Management

--4.1 An Introduction to Tourism Impacts

--4.2 The Economic Impacts of Tourism

--4.3 The Socio-cultural Impacts of Tourism

--4.4 The Environmental Impacts of Tourism

Week 5 Special Issues and Case Study

--5.1 Host-guest Interaction and Tourism Development in Two Regions: Yunnan Province and Overseas

--5.2 From Capacity to Overtourism

--5.3 Tourism Planning and Holistic Tourism: Governance and Innovation for A Destination Country

Tourism Policy and Planning授课教师:

Kun Zhang-讲师-南开大学-College of Tourism and Service Management

Kun Zhang is currently a lecturer at the School of Tourism and Service Management, Nankai University. She got her PHD degree from the Kassel University in Germany. Her research mainly focuses on tourism destination, tourists’ perception and tourists’ behavior.

Carson L. Jenkins-荣誉教授-思克莱德大学-

Professor Jenkins has 50 years of tourism teaching, research and student supervision experience at university level. He has been a consultant for most of the major international development organizations and has worked in over 80 developing countries. He is Emeritus Professor of International Tourism at the Business School, University of Strathclyde, Glasgow, Scotland, and currently Visiting Professor at the College Tourism and Service Management in Nankai university, China. He is a member of the International Academy for the Study of Tourism. Special areas of interact are in tourism policy and planning and the role of tourism in development.

Bihu Wu-Professor-北京大学-

Professor Bihu Wu is a professor at College of Urban and Environment Sciences, Peking University, China. He is currently the director of the Tourism Research and Planning Center in College of Urban and Environmental Sciences, Peking University. He is also an expert member of China Tourism Reform and Development Advisory Committee and vice president of China Tourism Education Association. His research interests include tourism planning, destination marketing and tourism education. Professor Wu has been the editor-in-chief of several well-known journals. With outstanding academic achievements, he was elected as an academician of the International Academy for the Studies of Tourism in 2015 and ranked No.1 as the most influential scholar in the management discipline of Chinese Philosophy and Social Sciences in 2017.

Geoffrey Wall-杰出教授-滑铁卢大学-

Geoffrey Wall is the Distinguished Professor Emeritus in the Department of Geography and Environmental Management and for 11 years was Associate Dean for Graduate Studies and Research at the University of Waterloo (Ontario Canada N2L 3G1). He was educated at Leeds University (B.A., 1966), Cambridge University (Cert. Ed., 1967), University of Toronto (M.A., 1968), and Hull University (Ph.D., 1970). He taught at Sheffield University and the University of Kentucky before moving to Waterloo in 1974. He has long been engaged in environmental geography and tourism teaching and research and acted as a consultant in various sectors at home and abroad. He has published more than 200 papers in refereed academic journals, more than 100 book chapters and has edited a number of volumes on the implications of global climate.

Ludwig.G.Rieder--南开大学-College of Tourism and Service Management

Nine years as Director of Research Policy and Planning at the New South Wales Department of Tourism in Australia and over thirty years in the private sector as chairman of Challenger Hotel Corp., Tourism Director of Perry Development Finance, and as tourism management consultant and advisor. Mr. Rieder is a cofounder of Asia Pacific Projects, Inc. a tourism and infrastructure development services firm founded in Manila, Philippines in 1992.

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